Strategic brand direction, campaign development, on-location art direction, storytelling initiatives, editorial research and story development, video concepts, copywriting, print design, vendor management, event staging, and brand growth for OluKai Premium Footwear. 2015-2018
Complete brand development: brand values, logo design, tone of voice, and photographic style guidelines. Ongoing creative direction for all branded content, print and digital. 2016-Current
Development of major advertising campaign, tagline writing, product naming, photographic art direction, copywriting, editorial design, social media direction, and marketing strategies for Kaenon Eyewear. 2015-2018
Trade and in-home catalog designs, photoshoot concepting, photo editing and retouching, product photography art direction, digital campaign design, and in-store graphics. 2014-2015
Strategic Brand Direction, photographic art direction, print design, digital design, product naming, concept development, copywriting, social media management and marketing strategies for Imperial Barber Products. 2016-2017
What would it take to make the world a better place? Instead of one, massive, coordinated attempt – how about an endless amount of small gestures, made day by day, from person to person? All conceptual and design aspects developed in collaboration with Bryan Ku. 2016-2017
Creative direction for complete brand development: brand values, logo design, tone of voice, and photographic style guidelines. 2017
Developing a deeper sense of the photographic image and its role in the visual storytelling process.. 2017-Ongoing
Additional bits, pieces, and doodads created over the past several years. 2014-Present
